Lady Gaga & Adobe Debut $10K Challenge Where You Create Your Own ‘Chromatica’

Image via Adobe

Adobe and Lady Gaga have joined forces to launch a challenge inviting you to define your version of Chromatica through art.

Chromatica is named after the musician’s latest album, which includes hit songs like Rain On Me featuring Ariana Grande and Sour Candy with South Korean pop group Blackpink.

Fans are asked to use any of Adobe’s applications, including Photoshop, Illustrator, and Spark, to create artworks channeling “their inner Chromatica to life” with visual assets provided by the singer in Adobe software.

“My fans have consistently shown their love and creativity through their art over the years, and always make me feel so happy and understood,” Lady Gaga said in a statement. “I can’t wait to see what Chromatica means to them.”

Fans can simply enter their artworks on Instagram or Twitter by using the hashtag #LadyGagaxAdobe. The creator with the best work will be rewarded with US$10,000, a 12-month Creative Cloud subscription, and have their artwork signed by the pop star herself.

Nine runners-up will receive a cash prize of US$400, a signed Lady Gaga poster and a three-month Creative Cloud subscription. Find out more here.

With the release of her sixth studio album, @ladygaga has shown you Chromatica through her eyes. Show us what it looks like to you and you could win $10,000. Create your design using your favorite @Adobe apps and share it using #LadyGagaxAdobe to enter.

— Adobe Illustrator (@Illustrator) June 24, 2020

[Cover image via Adobe]